We know franchising comes with big questions. That’s why we’ve put together answers to the ones we hear most often, so you can see how Framebrand fits your business.
ASCEND is Framebrand’s franchise operations platform—a six-part framework designed to help franchisors manage growth, support franchisees, and strengthen consistency across every location. It includes:
Area – Customized territory mapping to accelerate expansion.
Source – Verified lead lists built to lower acquisition costs and improve targeting.
Convert – Repeatable sales process that turns leads into revenue.
Execute – Real-time visibility into operations that elevate service delivery.
Navigate – Insights designed to track and improve performance.
Deliver – Comprehensive back-end services that lowers costs and protects
margins.
Each part can be customized to fit your franchise model, whether you use one piece or the full system.
Most franchise systems are built for franchisees. Framebrand is designed specifically for franchisors. By connecting the moving parts of your brand with data, analytics, and tools, it helps you improve how your franchise runs.
Every franchisor we work with gets access to a cross-functional team that includes
platform specialists, data analysts, and franchise enablement experts. From setup to
rollout, we work with you to implement the tools, train your network, and ensure ASCEND
is configured for your franchise.
Pricing is based on your size and ASCEND components you choose. We’ll walk through
your goals on a call and build a plan that fits your stage of growth.
Every implementation is tailored, but most brands begin onboarding starting at 60-90
days. Our team works with you directly to prioritize what matters most, phase the rollout,
and ensure adoption across your internal team and franchise network.
No — ASCEND is modular. You can start with the tools that solve your most pressing
needs and add more over time, or use all right away for the greatest impact. We’ll help you
evaluate where to begin based on your current systems, goals, and stage of operation.
Not at all. While we work with enterprise-level franchisors, Framebrand is just as valuable
for emerging brands. We help early-stage franchisors define territories, set up essential
systems, and build a strong foundation to operate more effectively and expand when the
time is right.